Sharing Three Things You Need To Know About Beautycounter.
There are a few things I really need you to know about Beautycounter, especially as an eating disorder survivor and future physician.There are a lot of misconceptions about the company that I want to correct. I also want to make sure you know my stance on certain points.
First, I’m not about making women (or men!) feel like they need to look different. I’m about empowering people to choose safer versions of the products they’re already using. Second, Beautycounter is not in any way trying to fear monger. Rather, we are about getting more scientific testing and more industry regulation to ensure safety of all personal care products. Finally, Beautycounter is actually not the “cleanest” “all natural” company out there. The company is perfectly fine using synthetic ingredients so long as they are proven safe. That’s one of the ways Beautycounter creates safe products that actually work!
Now that you’re more in the know about Beautycounter, there are three things I can promise you:
One: I will never tell you you need any product.
That kind of talk bugs me. You are j
ust fine beautiful the way you are. You don’t need to have a certain type of skin or really long eye lashes to be a wonderful, worthy, loved person. I have said since the beginning that if you don’t want any product then by all means don’t buy it. If you aren’t into skincare, that’s great! If you’re not a make up person, go barefaced and that is super cool. However, I think Beautycounter is a reputable, effective, transparent, and safe company to go with if you are going to be buying these products. And if you have a specific skincare concern or love makeup, I can recommend some of our products that have worked really well for others.
Two: I will never tell you that your current products are going to kill you.
That’s just not the case and there is no science to support it. What I can say is that certain common personal care ingredients have been linked to hormone disruption, reproductive toxicity, cancer, and more. Linked is not the same as causation, but we need more research and I’d rather be safe than sorry. We have The Never List™, but there are tons of other ingredients on the market that have never even been tested.
I can tell you that much more ingredient testing and regulation is needed to ensure safety. I think some things have changed since the last federal regulation was passed in 1938! We’ve already moved in this direction with food, requiring more disclosure and labeling as we learn to care more and more about what we put in our bodies. We deserve to know what is in our skincare products, too. Companies should have to notify us when they find out one of they’re products is unsafe, but right now the industry is self-regulated. That doesn’t leave me very comfortable given the major company scandals we’ve seen in recent years. The FDA doesn’t even have the authority to force a recall of a cosmetic found to have a safety issue! Even if you don’t care at all about holistic, natural lifestyle, you should care about that.
“Neither the law nor FDA regulations require specific tests to demonstrate the safety of individual products or ingredients. The law also does not require cosmetic companies to share their safety information with FDA.”
Three: It feels AMAZING to partner with a company that is truly, honestly, putting the health of everyone first.
Beautycounter goes above and beyond (WAY beyond actually!) what is currently required of them because they believe it is right. They are a Certified B Corporation, which means they are a for-profit company that meets rigorous standards of social and environmental performance, accountability, and transparency. When was the last time you saw a company asking for more regulation of their industry? Beautycounter’s mission is to get safer products into the hands of everyone. Period. The CEO herself is in Washington DC to meet with representatives multiple times per year. The company leaders are fully aware that getting more industry regulation will only mean more competition and potentially less profits. That would be a win for them, though seemingly counterintuitive at first. This is a true passion project for everyone from the CEO down to us itty bitty consultants. That makes me so proud.
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